In partnership with its associates, the NMA promotes continuing education in a variety of fields. By collaborating on the delivery of workshops and training, members benefit not only from significant cost-savings, but also from the opportunity to participate in initiatives for which they may otherwise lack the necessary resources.
Presented by acorn30
Based in Peterborough, acorn30 is a marketing agency that specializes in B2B industrial and agricultural brands. As Creative Director Heather Watson helps to develop strategies to align sales and marketing efforts. Heather has a lifelong career in marketing, starting at 15 working for a market research firm as an after-school job.
She went on to college graduating with two diplomas; Marketing and Human Resources Management and has continued building a career in Marketing since. Her experience started with traditional marketing with a focus on public relations and copywriting and has evolved to the marketing technology that is used today.